Always ADD VALUE to customers.
Should strive to get, NOT satisfied customers, but RAVING fans, who will not only keep coming back to you, but also promote your business to others.
How can we achieve this is by understanding Human Needs, which are:
- CERTAINTY
- UNCERTAINTY / VARIETY
- SIGNIFICANCE
- LOVE / CONNECTION
- GROWTH
- CONTRIBUTION
If we can satisfy 3 of the 6 needs above, we will get the customers we want!
Anthony Robbins Total Success in Singapore in May 2015
